MANIFESTO

Why This Exists

Most writing online optimizes for engagement. Clickbait headlines. Controversy farming. Dopamine engineering.

This site optimizes for clarity. For thinking that compounds. For ideas that survive scrutiny.

The goal isn't to be read. The goal is to think better. Being read is a side effect.

The Operating Principles

• Public thinking over polished posturing. Half-formed thoughts published beat perfect thoughts postponed indefinitely.
• Precision over persuasion. The truth doesn't need to be sold. It needs to be articulated clearly enough to stand on its own.
• Questions over answers. Good questions compound. Most answers don't.
• Brutal honesty over comfortable lies. Including (especially) the lies we tell ourselves.
• Signal over noise. No filler. No fluff. No performative intellectualism. Just the core argument, compressed.

What Gets Written

Mental models. First principles thinking. Cognitive biases unmasked. Assumptions stress-tested. Frameworks built, then destroyed, then rebuilt better.

The kind of thinking that changes how you see everything after.

Not hot takes. Not clickbait. Not recycled conventional wisdom with a fresh coat of paint.

The Commitment

No tracking. No analytics. No growth hacking. No email capture pop-ups. No SEO games beyond basic discoverability.

No ads. No sponsors. No affiliate links. No monetization theater.

Just thoughts, compressed into transmittable form. Take them or leave them.